Journal of Advances in Developmental Research

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Cloud-Based Solutions for Enhanced Customer Communication

Author(s) Vamshi Mundla
Country United States
Abstract Cloud-based solutions have transformed Customer Communication Management (CCM) by enabling scalable, flexible, and cost-effective platforms that enhance personalized and omnichannel engagement. This paper explores the core architectures that underpin modern cloud-based CCM systems, analyzing key components, highlighting benefits such as reduced capital expenditure and real-time analytics, and outlining best-practice implementation strategies. An optimized, non-overlapping block diagram illustrates the main interactions within a modern cloud-based CCM architecture, showcasing how various microservices and data layers work together to deliver superior customer experiences. Moreover, the paper delves into different deployment models (SaaS, PaaS, and IaaS), discusses common use cases, and underscores best practices and future directions for optimizing cloud- based CCM solutions. Two additional diagrams are provided to highlight alternative approaches (SaaS-based and serverless) for further comparison.
Keywords Cloud Computing, Customer Communication, SaaS, Microservices, Data Analytics, API Integration, Digital Transformation
Field Engineering
Published In Volume 13, Issue 1, January-June 2022
Published On 2022-05-11
Cite This Cloud-Based Solutions for Enhanced Customer Communication - Vamshi Mundla - IJAIDR Volume 13, Issue 1, January-June 2022. DOI 10.5281/zenodo.14916901
DOI https://doi.org/10.5281/zenodo.14916901
Short DOI https://doi.org/g856mm
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